Google Ad Tips and Tricks
I’m Shane McIntyre, founder of the Elevarus Group, and today we’re going to show some of the things we look for when auditing a Google
Shane
February 6, 2024
20 Marketing KPIs for Businesses
Key Performance Indicators (KPIs) are specific measurements that help businesses track how well their marketing is doing. They show if marketing efforts are helping to
Shane
January 12, 2024
10 Most Important SEO Metrics
Monitoring SEO metrics is a core component of any effective digital marketing plan. In an increasingly competitive online environment, companies and website operators depend on
Shane
October 20, 2023
Analyzing Marketing Performance: Key Metrics and Analytics Tools
In today’s digital world, businesses must have a solid online presence. An effective digital marketing strategy or analytics marketing can make or break a business,
Shane
May 18, 2023
Complete Guide to Offline Conversion Tracking (2023)
Offline conversions and attribution is an important part of a larger growth marketing and digital marketing strategy. Correctly setting up offline conversions will give you a better understanding of how your online marketing is performing and how you can maximize your ROI.
Shane
January 5, 2023
CATEGORIES
- Lead gen and PPC (Pay-Per-Click) Marketing
- SEO (Search Engine Optimization)
- Content Marketing and Blogging
- Digital Marketing Strategies
- Social Media and Online Presence
- Analytics and Performance Measurement
- Legal and Ethical Marketing
- E-commerce
- Customer Relationships
- AI (Artificial Intelligence) and ChatGPT
- Misc Insights and Advice
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